How to use and understand Google Analytics with Foleon

After putting time and effort into creating exceptional content, surely you’ll want to know the results.

How many people read your article, page, or publication? Was your content interesting enough? Did it lead them to take further action?

The only way to find out is to start measuring!

If it’s new to you, Google Analytics can seem overwhelming. The number of reports, charts, graphs, and metrics may appear daunting at first, but you’ll soon get used to it. Spending a little time exploring the tool will provide you with valuable insights.

Here are a few useful articles from our learning center that will guide you on how to get started with analytics.

Connecting Google Analytics
to your Foleon publications

Using Google Analytics segments to analyze individual publications

Getting further insights
with Google Analytics events

If you don’t have the time or expertise to analyze the data yourself, or if you want a nicely presented report to show to your stakeholders, we’ll be glad to provide you with the data-driven insights you need.